Head of Marketing – Nairobi
Emerge Egress Consulting is a HR Management & Training Consulting Firm established in 2017 based in Nairobi. In essence it focuses in Recruitment, Business & Marketing Strategy and Training Programs for various sectors. We partner with clients in various industries and sectors in order to meet their various needs.
Role Objective
A medium sized law firm in Nairobi seeking to scale their Business Development efforts is seeking a consultant to support them in their growth efforts.
Core Duties and Responsibilities
• Strategy Development: The consultant will develop a customized growth strategy, strategic plan and business plan.
• Research and Identifying growth opportunities, identify potential areas for growth.
• Market expansion into new territories, untapped markets, and diverse demographics.
• Identify patterns and make data-driven recommendations for growth.
• Developing effective strategies.
• Product or service diversification.
• Improving operational efficiency and streamlining processes.
• New Customer Segments
• Enhancing marketing and sales strategies
• The consultant will provide continuous support and guidance throughout the implementation process by monitoring progress, address challenges, and make necessary adjustments to keep the growth trajectory on track.
• Establishing and monitoring business metrics
• To ensure the growth strategy is effective, the consultant establishes Key Performance Indicators (KPIs) and regularly monitors them, providing updates and making adjustments to the plan as needed to achieve the best results for the client.
Job Specifications and Qualifications
• Bachelor’s Degree in Business Management, Marketing or Communication or related area from a recognized university.
• At least four (4) years relevant experience
Key Competencies
• Excellent communication skills.
• Flexibility
• Analytical
• High adaptability and problem-solving mindset.
• Excellent writing and report skills.
• Strong analytical capability and data-driven decision-making.
• Top notch Business Development Skills